Task. Create a clear personal account for investors with a set of necessary functions, in which they can easily view their results and continue investing

Problem. Investors have mistrust of the product due to the lack of a convenient, clear and transparent service for tracking mining results, personal results and contacting technical support. They are also concerned about the lack of functions and the inconvenient mobile version

Research.

Research Objective

1. Understand the needs and expectations of investors

2. Identify problems with the current interface

3. Analyze competitors to understand best practices

4. Collect expert opinions on the proposed personal account functions

Research Methods

1. Investor surveys: collect data on their needs, expectations, and pain points

2. Interviews: in-depth interviews with current and potential investors to collect qualitative information on their experience and expectations

3. Competitor analysis: study competitors' personal accounts to identify strengths and weaknesses

Result.

Simplified registration and increased emotional response

Users can now register or log in using their social media accounts, significantly simplifying the process. Post-registration, users are directed to an overview page showcasing the platform's capabilities, enhancing support and encouraging continued use

Increased Analytics and Transparency

The personal account now provides comprehensive information about users' assets and company performance, addressing all informational needs without requiring navigation away from the dashboard

Optimized Visual Design for Enhanced User Interaction

The visual design of all interface elements has been improved, resulting in faster user transition to target actions and a more aesthetically pleasing experience

Seamless Profile Customization

Users can now update their personal information independently and instantly, as well as view a complete history of changes, eliminating the need for manager assistance

Help for newbies in investing

Now added new features to simplify interaction with investing: tooltips, support chat and disclaimers

User-Centric Mobile Version

A mobile version of the site has been developed, incorporating user feedback and ensuring the full range of desktop functionalities is available on mobile devices

Admin Panel. Now it is easy for the project manager to update all information: reports for investors, company reports, accept applications, add new investors, etc.

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